Seismic advancements have dominated the CBD market over the past decade with some of the industry’s largest brands seeing double- or triple-digit year-over-year growth. Although constant growth has been the watchword of this past decade, constant change now defines it. And there’s plenty of that ahead in 2021.
Since Congress charged the USDA with protecting organic stakeholders from fraudulent practices, illegal organic marketing claims have been the most common violations reported to the agency. Our most recent report at OrganicEye examines the rapidly expanding CBD market, uncovering numerous examples of gross violations flying under the radar screen.